We hear in the media on a daily basis pundits speaking on the evils of marketing. Large corporations with their savvy marketing campaigns and sales techniques brainwash impressionable consumers into buying useless junk that they don’t need or really even want. Salesmen beat out IRS agents and parking meter maids as the most hated group [...]
Archive for the 'Networking' Category
Is marketing at odds with consumer sovereignty?
Published by mark May 11th, 2010 in Blogs, Networking, Public Relations and Uncategorized. 0 CommentsAre you international?
Published by mark July 25th, 2008 in Networking, Public Relations and Uncategorized. 1 CommentJuly 13, 2008 Anheuser-Busch was purchased by InBev, a company headquartered in Leuven, Belgium for an estimated $52-billion.
July 23, 2008 Josh Childress previously of the Atlanta Hawks accepted and signed a 3-year $20-million deal with Olympiacos BC of the Greece League.
With the U.S. dollar on the decline deals like these are going to become more and [...]
All Time Low piece for the Insider
Published by mark July 18th, 2008 in Networking and Uncategorized. 1 Comment On occasion I do some free-lance writing, below you will find a piece that was published this week.
“All Time Low”
Good Music, Good People, and Getting Sweaty
All Time Low made their Van’s Warped Tour debut in the summer of 2006, only weeks after graduating from high school. “We’re just doing it, to [...]
Is your business remarkable II
Published by mark July 17th, 2008 in Networking and Public Relations. 0 CommentsAnother agent involved in word of mouth:
Find those who talk about remarkable.
Nearly 6,000,000,000 people on this planet, all of us social entities; some people talk a lot, some people don’t. Find the alpha communicators. Those who are as highly opinionated, as they are vocal. Give them a great experience! Make sure they know exactly what is it that [...]
Backyard Olympics: June 28th, 2008. Charlotte, N.C.
Published by mark June 18th, 2008 in Networking, Public Relations and Uncategorized. 1 CommentSteve Giannetto is a fashion designer that I’ve respected for several years. His t-shirts incorporate his distinctive personality and lifestyle; it’s his art. He is also a great friend and a supporter of Silver Bridge Consulting. He was asked to design the t-shirt for a fundraiser / Backyard Olympics event in Charlotte. I love the design [...]
Today was a really fun day
Published by mark May 29th, 2008 in Networking and Uncategorized. 1 CommentToday the highly anticipated Gym Class Heroes Article hit news stands.
Today we raised some money for a movie that will remain nameless but is extremely close to being finished with production. Also, SBC is currently in negotiations for receiving Executive Producer status for this Rochester, NY based film.
Today Michael Dispenza began editing the GCH interview and I am [...]
Mark Potter’s Guide to Life: Part I
Published by mark May 27th, 2008 in Networking and Uncategorized. 3 CommentsRecognize the equity of the relationship and cater your conversation accordingly.
Emotion is the enemy of rational behavior.
Know what it is that fuels you.
Imagine a world in which you never thought you could fail.
You can’t beat the person who never gives up.
Serendipity: control what you can and don’t worry about the rest.
A special thanks to Steve [...]
Sex and the City Opening Night Party
Published by mark May 25th, 2008 in Networking and Uncategorized. 0 CommentsFirst: I’ve watched a combined 4 minutes or less of the show in my life.
Second: However, a great idea, is a great idea and I like to help out when I can. Friend of the program Cathy Macaione is organizing a very fun event, which is also a fundraiser. Below the poster I will talk more about fundraiser portion. I will be [...]
My sister is a great marketer. For years, I’ve been listening to my sister’s stories with utter joy. She has the ability to describe a book, movie, restaurant, etc. in a way that draws you to action. If she doesn’t enjoy a particular experience she will describe the whatever with such disgust and in such away that you [...]
Who are your greatest allies?
Published by mark May 24th, 2008 in Networking and Uncategorized. 0 CommentsDo you know who your greatest allies are?
Do your greatest allies know what your business does?
* Business Exercise:
Take the names (emails) of 10 people that are close to you and like you. Email, call, speak with them and make sure that they know EXACTLY what you do and and who your ideal clients are (and [...]
